No Multi-Buys
We said goodbye Multi-Buy discounts to help people only buy what they need.
We live and breathe food, it’s our passion. That’s why we’ve made it’s our mission to keep it on your plates and out of the landfill. *Our goal is to divert all food waste from landfill, achieving zero food waste sent to landfill from No Frills stores by 2030. We’ve started a number of initiatives to help this goal come to fruition, but we also want help our customers prevent food waste at home. Follow @nofrillsca, where you’ll find tips and tricks every #NoWasteWednesday, teaching you how to preserve your groceries and make most of every single meal. Because you deserve to enjoy more of your food and have more money in your pocket.
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Food Banks
No Frills stores are proud to support their community food banks. In 2025 over $6 million worth of food was donated!**
Flashfood Partnership
No Frills partnership with Flashfood is feeding thousands of families by diverting over 4.9 million lbs of potential food waste and over $12.8 million in savings†.
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Feeding Animals
Partnering with Loop has given thousands of tonnes of food to farm animals.
#NoWasteWednesday
Say hello to #NoWasteWednesday! Every hump day on our social channels, we’ll share tips to keep food fresh, delicious and out of the landfill—saving food and money.
*Our goal is to divert all food waste from landfill, achieving zero food waste sent to landfill from No Frills stores by 2030.
** Pounds of food donated to community-based food charities are calculated by multiplying the total dollar value of monetary contributions by a conversion factor of 2 pounds per $1 donated. This conversion factor is based on information included in Food Banks Canada’s “meal metric” and aligned to with our food recovery partners. While the majority of donations are intended to support and enable food related initiatives, some funds may be allocated by the partners to other programs or operational needs, including research.
† Flashfood calculates the approximate pounds of food diverted from landfill using a methodology that incorporates the total dollar value of food sold on the app, average retail price per pound (based on data from US Bureau of Labor Statistics and Statistics Canada, which is updated annually based on prior year prices) and an assumed average 50% discount across all products.